clothing will
be comfortable

White Label Autumn / Winter 2022-23


clothing will be comfortable

There will be an increasingly "hybrid" tendency in the upcoming A/W fashion season:
Casual meets formal, meaning clothing will be comfortable but ensuring that it still looks smart! Trendy layered looks set the tone in everyday fashionable styles.
We therefore chose soft, comfortable materials in 3 color schemes for the current White-Label autumn/winter collection 22/23.

Natural brightness and discreet colors predominate in the color palette COZY NEUTRALS. Soft, neutral tones such as wool white, putty, Berber white and ice blue are complemented by a palette of various shades of gray - from delicate misty gray to deep anthracite. Soft, smart volume defines the casual silhouettes of the calm-colored looks.

Dusty frozen viola and various shades of taupe form the basis of the theme DUSTY SHADOWS. A rich purple and a cool dark hue provide exciting contrasts in this color palette. Comfortable knitwear and soft jerseys dominate this theme.  

The color theme COLOUR DREAMS sets colorful highlights. Intense, bright colors such as Burnt Orange and Winter Pink are calmed by the earthy base tones of Olive and Camel, and form the basis for relaxed urban wear paired with contemporary cottagecore.

The perfect partner for layering with oversized fully-fashioned knitwear, among other things,are trendy vest shapes such as a "sleeveless coat" (vest coat) in a soft double-face, and a quilted short vest with a hood made of soft jersey corduroy, as well as quilted Kimomo silhouettes in baby cord with a paisley print or soft double jersey. The knitted segment comprising sweaters, tank tops, knitted dresses and trousers is complemented by fancy-knit cardigans in composite yarns with lurex and sequins. Oversized hybrid hoodie and overshirt and blousons made of scuba have overcut shoulders.

Boxy short jackets in genuine double face, rolled wool jersey and boiled wool are indispensable partners for comfy dresses in baby cord and light, plain or printed dress flannel featuring flattering, enveloping and comfortable silhouettes which nevertheless highlight the femininity of the wearer. A draped dress, as well as hoodie, trousers and light blazers made of cozy cupro jersey combine formality with casual loungewear.

The blazer segment, in various lengths, is dominated not only by plain colors but also mainly by designs such as glen checks, brit checks or mini herringbone, mostly as brushed jerseys but also in woven fabrics. The "swacket" combines formality with the comfort of a cardigan,for example in a super-soft jersey corduroy in powdery tones. The tailored blazer is staging a comeback, becoming a bit more cinched at the waist and not as boxy as in previous seasons.

Cottagecore offers surprisingly trendy shapes such as the long vest and hoodie jacket. The range is rounded off by cardigans and popular skirts in new color and material combinations, both in intense and classic colors.

A small but fine premium capsule consisting of wool coats, boxy jackets and blazers features impressively high-quality alpaca and cashmere blends.

The issue of sustainability is close to our hearts, which is why styles made from completely or partially recycled materials and elements are integrated into all collection segments.

The new A/W collection is imbued with the usual White-Label flair, featuring renowned and lovingly crafted signature details, such as a fashionable print lining, noble contrasting rhadamé lining, piping, genuine AMF hand quilting, decorative undercollars and numerous ribbons and decorative elements.

a wide range
of fashionable

The focus is on trendy themes such as fake fur, quilted fabrics and wool

The new outdoor collection autumn/winter 2022/23 presents a wide range of fashionable highlights.
The focus is on trendy themes such as fake fur, quilted fabrics and wool.
Sensitive and yet expressive colors combined with new silhouettes in contemporary qualities give the product range a special touch.

Fake fur, an evergreen and a fashion highlight, is one of the most important trendsetters of the season by far. It comes with a soft, smooth fur surface, as a structured teddy variant, polar skin, seal, with new swirls or as a curly type.

Bonded fur, on the other hand, looks like seal fur: it has much shorter hairs but is very elegant, with a slightly shimmering surface.
The must-have of the season: The fur cape.
Suitable for cool days, the cape completes almost any outfit.

As well as this new silhouette, there are enveloping jacket designs and casual coats, some with quilted elements, or reversible. Whether as a hoody or long vest - fake fur is still on trend, in a wide range of variants.
If temperatures continue to drop, cuddly, long-haired polar skins with different depths of pile and in shorter or longer styles will be suitable.

Quilting:  still on trend!
The topic of “sustainability” is also very important to us in this respect.
Recycled outer fabrics and recycled fillings complete the range and are comparable to models with real down. Robust shapes, but also soft qualities with a matt or slightly shimmering surface form the basic qualities for quilted fabrics.

Interesting patches combined with jersey inserts or teddy linings with new straps and decorative elements give the models an individual, sporty touch. 
Real fur trimmings are also available on request.

Oversized jackets continue to shine. The puffer jacket and the shell coat and puffer vest are presented in oversize forms and set the tone.
Mega-large, in bright colors such as orange, pink, purple or off-white and black continue to dominate the fashionable outdoor market.

Fluffy, elegant, sporty jackets, parkas and coats, as well as a large range of waistcoats, have a somewhat more moderate silhouette.  The colors range from camel, off white, stone, taupe, vicuña, olive, to rust and viola, and basics such as navy and black.

Light capes or parkas quilted with soft cotton wool and short, tailored jackets are ideal for the start of the season. 

Quilted fabrics in paisley prints à la Etro and Hermes and black and white ornamental prints complete the range.

Wool is also an indispensable fabric in the new season.
New patterns in herringbone weave, fluffy loops, long-haired mélanges in alpaca blends and large wool checks and houndstooth designs stand alongside plain qualities in cashmere blends and fake wool.  Generous shirt shapes, parka types, short coats and jackets and waistcoats convey an absolutely new look. Rather wider cuts with slightly overcut shoulders, sometimes unlined and with a simple finish, give the styles a new casualness.

Even rather ready-made forms get a new look with contrasting buttons in a horn look and the use of interesting printed lining, quilted inserts or fringed details. The new cozy look is complemented by soft shapes in a cozy knit fabrics, another new quality. The color palette of the wool qualities ranges from natural tones such as wool white, camel, gray melange to pink and black.

Sporty, casual two-in-ones, different style elements, material mixes and functions are combined in a new way. Hooded or not – there is a jacket here for everyone. The effective fake-down composition guarantees an ultra-lightweight and warming, feel-good effect.

Wearability is important, but with a fashionable spirit and an individual look.
We adore casual!!